• 132431758606341_.pic
  • img_d0287ebe_20250622_i1750528033505_4968_0_1.jpg
  • img_d0287ebe_20250622_i1750528034506_874_0_3.jpg
  • img_d0287ebe_20250622_i1750528035189_3664_0_2.jpg
  • img_d0287ebe_20250622_i1750528035962_4544_0_6.jpg
  • img_d0287ebe_20250622_i1750528036626_3492_0_5.jpg
  • img_d0287ebe_20250622_i1750528038669_1772_0_7.jpg
  • img_d0287ebe_20250622_i1750528039351_9979_0_4.jpg
  • img_d0287ebe_20250622_i1750528040144_3266_0_0.jpg
  • img_d0287ebe_20250622_i1750528040660_9301_0_8.jpg
  • 89101753693298_.pic
1

New Balance

New Balance 740 “Grey Day” U740GS2 | Retro Basketball-Inspired Lifestyle Sneakers

Regular price
RM 275.00
Sale price
RM 275.00
Regular price
RM 0.00
RM 91.67 with 3 installments via Atome
 QC Checked before shipping | HYPEKIXK
QC Checked before shipping
Secure & Flexible Payments | HYPEKIXK
Secure & Flexible Payments
 Customs Insurance Available | HYPEKIXK
Customs Insurance Available
Full Online Support | HYPEKIXK
Full Online Support
Size Disclaimer Sizes may vary slightly (1–2 cm) due to the manufacturing process. Not sure about your size? Just share the size and brand you usually wear — or send us a photo of your size tag — and we’ll help you find the perfect fit.
Need more photos? Tap the WhatsApp chat button and let us know the pair you’re interested in. Our team will send detailed pictures and assist you right away.

The New Balance 740 “Grey Day” (U740GS2) pays tribute to the brand’s heritage with a tonal grey makeover, honoring the annual “Grey Day” celebration that highlights NB’s iconic color identity. Built on the retro basketball silhouette, this high-top sneaker blends performance roots with everyday streetwear appeal.


Crafted with a suede and leather upper in layered grey tones, the sneaker provides both durability and style. A padded high-top collar offers ankle support, while the cushioned midsole ensures lasting comfort. Finished with a rubber outsole for reliable grip, the “Grey Day” edition delivers versatility across lifestyle and casual rotations.


A clean, heritage-driven design that represents New Balance’s timeless commitment to understated sophistication.


Product Highlights:

  • Brand: New Balance

  • Model: 740

  • Style Code: U740GS2

  • Colorway: Grey Day

  • Upper: Suede & leather overlays in tonal greys

  • Collar: High-top with padded ankle support

  • Midsole: Cushioned for impact comfort

  • Outsole: Durable rubber traction grip

  • Design: Retro basketball silhouette with lifestyle versatility

  • Category: Retro Basketball / Lifestyle / Heritage